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In the dynamic landscape of business, measuring the success of your marketing efforts is paramount for sustainable growth. As a business owner, understanding the impact of your marketing strategies not only helps optimize resource allocation but also guides future decision-making. In [...]
Marketing is all about connecting with your audience and convincing them that your product or service can solve their problems or meet their needs. But before you can effectively market to anyone, you need to know who your target audience is [...]
5 Tips to Fix your Marketing “Marketing does not work” is a very common statement. Believe me when I say that I also feel the pain of Marketing that doesn’t work. Whether you [...]
7 Powerful Psychology Lessons That Will Boost Your Digital Marketing Game To be successful, digital marketers often have to be excellent psychologists. Knowing what makes people tick and placing those psychological triggers in [...]
3 Steps to track your Marketing budget Marketing. Most business owners feel this is a grudge spend. If you manufacture something you are able to calculate exactly how much it cost. This is [...]
Marketing Automation Is Now a Must for Successful Campaigns BY: TOMI SAIKKONEN . As the lifeblood of any business, marketing is integral to attracting and retaining the desired target audiences and driving the [...]
10 Trends in Digital Marketing 2020 Curated from Digital Marketing Institute It doesn’t matter what your industry is, or what products and services you offer – digital marketing trends cannot be ignored. Not [...]
Brand message and why it can drive exceptional growth Branding is an incredibly important tool for creating and building your business. Large corporation has been benefiting from branding ever since people first started [...]
Not all marketing strategies are equal South African research shows that 25 percent of retail marketing budgets are going to waste through inefficiencies in terms of product choice and poorly conceived media placement [...]
Adjusting Your Digital Strategy During Times of Change Original Article by Emily Sandul We all know a strong digital marketing strategy should be continually monitored, flexible and poised to change at a moment’s [...]
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