MARKETING TRAINING FOR SME’s

Develop your own marketing plan

MARKETING TRAINING FOR SME’s

Develop your own marketing plan

Topics:

WEEK 1

Intro & Marketing Goals

WEEK 2

Competitor Analysis – What are you selling?

WEEK 3

Customer Persona – Ideal customer?

WEEK 4

Positioning

WEEK 5

Marketing and Brand Audit – Corporate Identity & Branding

WEEK 6

Website Development

WEEK 7

Social Selling – Facebook / Instagram / LinkedIn

WEEK 8

Social Selling – Ads

WEEK 9

Plan with Daily Activities

WEEK 10

Customer Journey

WEEK 11

Sales Analysis

WEEK 12

Marketing Strategy & Reporting

OPTION 1: DIY Online Training

Platform: Online Training – 12 weeks

Duration: 1 Hour training per week

Interactive: No

Cost: R 1200 (excl VAT) per month x 3