ENTREPRENEURS | BUSINESS OWNERS | SALES TEAMS | ANYONE SELLING SOMETHING

How I Helped a Business Achieving a 300% Profit Increase in Just Two Months: Guiding them in Effectively Selling Based on Value NOT Price

(It all started with selling value instead of price)

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Selling Value Offer

Access Now For Just

£19

Regular price: £99

What is Selling Value all about?

Selling value is a strategic approach in sales that focuses on highlighting and communicating the benefits, advantages, and solutions that a product or service offers to customers. Instead of solely emphasizing the product’s price, selling value aims to showcase how the product or service addresses the customer’s specific needs, challenges, and desires.

In a “selling value” approach, the salesperson or marketing materials emphasize the product’s unique features, quality, performance, and long-term benefits. This could involve demonstrating how the offering can improve the customer’s life, solve their problems, save them time, increase efficiency, enhance their experiences, or contribute to their overall well-being.

The key idea is to shift the customer’s focus away from just the monetary cost and towards the comprehensive value they will gain from purchasing. This approach often requires understanding the customer’s pain points and needs, effective communication, building trust, and crafting a compelling narrative around the product’s benefits.

By successfully implementing a selling value strategy, businesses can differentiate themselves from competitors who primarily rely on competing on price alone. This approach can also help foster long-term customer relationships, increase customer loyalty, and create a stronger brand image based on the product or service’s positive impact.

Say goodbye to…

Cash flow nightmares

Low Profit Margins

Discounting

Following Competitors

Bad Customers Service

Custom Deals

Selling Value Offer

and say hello to Selling Value…..NOT Price

Higher Profit Margins

Selling value boosts profit margins by emphasizing benefits over price, motivating customers to pay more for quality and solutions.

Conceptual Selling

Conceptual selling grasps client needs deeply, tailoring solutions for better value communication, fostering meaningful connections.

Selling with a Blueprint

Selling with a blueprint means following a strategic plan, guiding sales efforts effectively for optimized results and customer value.

What do other people have to say?

Very useful, have a lot to implement in my business

Marisa van der Merwe, La'Marisa Massage

The workshop was extremely useful and I am looking forward to implementing what I’ve learnt

Pieter Steers, PJS Home Inspectors

Was amazing….I highly recommend Elmo’s workshops.

Ghia Nadel Liebrecht, Tradishnal Bags

Thx Elmo so insightful

Angelique Steenkamp, Innovation Hub

Absolute an awesome WORKshop. Thank you, Elmo, the insights were fantastic.

Nic Venter, Elite Skills

Was such a fun workshop and learned so much!

Michan Conradie, Amipod Hottubs

Some of the companies where I consulted over the past 17 years

…and over a thousand small to medium-sized companies.

Ready to increase your business Revenues and Profits without investing more money?

Inside the Selling Value Workshop you will find:

1

What is Selling Value… NOT Price?

2

Pricing, Discounting, Adding Value

3

How to use a Blueprint and Packages

4

Exceptional Customer Service

And you’ll also get this time-saving worksheet to help you hit the ground running with Selling Value.

Selling Value Worksheets

Got one last question. No problem!

Implementing a value-based selling approach offers several advantages for solo entrepreneurs:

1. Differentiation: By focusing on the unique value your product or service provides, you can set yourself apart from competitors and create a distinct brand identity.

2. Higher Perceived Worth: Emphasizing the value customers receive can justify higher prices, leading to increased profitability and more sustainable revenue streams.

3. Customer-Centric Approach: Value-based selling encourages understanding customer needs deeply and tailoring solutions, fostering stronger relationships and customer loyalty.

4. Efficient Sales Process: By concentrating on the specific benefits that resonate with customers, you can streamline the sales process, reducing wasted time and effort.

5. Reduced Price Resistance: When customers recognize the tangible benefits they’ll gain, they may be more willing to pay a premium, reducing objections to pricing.

6. Long-Term Success: Prioritising value often leads to satisfied customers who are more likely to refer others, contributing to long-term business growth.

7. Adaptability: Value-based selling allows you to pivot and adjust your offerings to match evolving market demands and customer preferences.

8. Confidence: As a solo entrepreneur, having a strong value proposition can boost your confidence in pitching your offerings and engaging potential clients.

9. Enhanced Marketing: A value-centric approach provides compelling content for marketing materials, making it easier to communicate your strengths to your target audience.

10. Innovation: Constantly seeking ways to increase the value you provide can drive innovation and lead to the development of new products or services.

11. Flexibility in Pricing: Value-based selling permits flexibility in pricing based on the unique value each customer perceives, allowing for customized solutions.

12. Market Resilience: During economic fluctuations, a value-focused strategy helps you maintain customer loyalty and demand for your offerings.

In summary, adopting a value-based selling approach as a solo entrepreneur can help you stand out, cultivate strong customer relationships, and ultimately drive the success of your business.

In brief, the answer is no. However, should you opt to develop a Blueprint, you’ll require the support of a Graphic Designer for its design, as well as for creating graphics for folders and packages.

Yes, the moment your payment is confirmed you will have full access to Selling Value…NOT Price Workshop.

You’re covered 100%. We offer a 7-day no-questions-asked money-back guarantee.

Indeed, approximately 30% of workshop attendees engage in product sales, while the remaining majority focus on offering services.

Yes, I would love to hear from you, my email is grow@shift2clarity.com

Got one last question. No problem!

Implementing a value-based selling approach offers several advantages for solo entrepreneurs:

1. Differentiation: By focusing on the unique value your product or service provides, you can set yourself apart from competitors and create a distinct brand identity.

2. Higher Perceived Worth: Emphasizing the value customers receive can justify higher prices, leading to increased profitability and more sustainable revenue streams.

3. Customer-Centric Approach: Value-based selling encourages understanding customer needs deeply and tailoring solutions, fostering stronger relationships and customer loyalty.

4. Efficient Sales Process: By concentrating on the specific benefits that resonate with customers, you can streamline the sales process, reducing wasted time and effort.

5. Reduced Price Resistance: When customers recognize the tangible benefits they’ll gain, they may be more willing to pay a premium, reducing objections to pricing.

6. Long-Term Success: Prioritising value often leads to satisfied customers who are more likely to refer others, contributing to long-term business growth.

7. Adaptability: Value-based selling allows you to pivot and adjust your offerings to match evolving market demands and customer preferences.

8. Confidence: As a solo entrepreneur, having a strong value proposition can boost your confidence in pitching your offerings and engaging potential clients.

9. Enhanced Marketing: A value-centric approach provides compelling content for marketing materials, making it easier to communicate your strengths to your target audience.

10. Innovation: Constantly seeking ways to increase the value you provide can drive innovation and lead to the development of new products or services.

11. Flexibility in Pricing: Value-based selling permits flexibility in pricing based on the unique value each customer perceives, allowing for customized solutions.

12. Market Resilience: During economic fluctuations, a value-focused strategy helps you maintain customer loyalty and demand for your offerings.

In summary, adopting a value-based selling approach as a solo entrepreneur can help you stand out, cultivate strong customer relationships, and ultimately drive the success of your business.

In brief, the answer is no. However, should you opt to develop a Blueprint, you’ll require the support of a Graphic Designer for its design, as well as for creating graphics for folders and packages.

Yes, the moment your payment is confirmed you will have full access to Selling Value…NOT Price Workshop.

You’re covered 100%. We offer a 7-day no-questions-asked money-back guarantee.

Indeed, approximately 30% of workshop attendees engage in product sales, while the remaining majority focus on offering services.

Yes, I would love to hear from you, my email is grow@shift2clarity.com

— LIMITED-TIME OFFER! —

Get a FREE copy of my book

45 Minutes to Radical Profit Shift

(When signing up for the Selling Value Workshop)

This book provides a wealth of easy-to-implement strategies to increase your sales and, consequently, drive higher profits for your business.

It offers practical insights and actionable tips that can be implemented quickly, allowing you to witness significant shifts in your profitability.

45 Minutes to Radical Profit Shift

What’s included…

Selling Value..NOT Price Workshop Videos

Selling Value Planning Worksheet

Selling Value Desk Worksheet

The Cost of Discounting Calculator

AND

45 Minutes to Radical Profit Shift Book (Limited Time Only)

….all this for just £19 today

(Regular price:£99)